Best Prime Day Deals 2026 - day 1:
- Apple has some noteworthy offers, including 26% off the AirPods 4, a £280 discount on the iPhone Air 512 GB and 22% off the AppleWatch Series 11.
- There are plenty of deals on wireless headphones and earbuds, with £35 off the Shokz OpenRun Pro 2, a £191 discount off the RRP of the Beats Studio Pro, and £120 off the Bose QuietComfort Ultra earbuds.
- There are deals on two of our favourite smart rings: our top-rated, the Oura Ring 4, is £117 off, while our best subscription-free ring, the Ultrahuman Ring Air is 20% off.
- If you're using Prime Day to re-stock your supplements cupboard, there's a standout deal on our best-rated creatine from Protein Works – 19% off, down to just £22.49 for a kilo.
- Prime Day never fails to disappoint when it comes to deals on men's grooming essentials. This June, our top-rated electric shaver, the Braun Series 9 Pro+ is 58% off, while the Manscaped The Beard Hedger is 25% off. You can also pick up our top-rated beard trimmer, the Braun Series 9, for over £50 off.
Amazon is hosting yet another Prime Day sale and, for the second year running, it will span across four days, running from Tuesday 23 June until midnight on Friday 26 June. Armed with a handful of price tracking tools and countless hours spent testing the best health, technology and men's grooming buys, our ecommerce editors have been busy combing through the thousands of savings to bring you this live round-up of the best Prime Day savings worth shopping this June.
From smartwatches and wireless headphones – including cut-price Apple devices and Garmin watches – to sports supplements and men's shaving discounts, this year's Prime Day sale has delivered some worthwhile savings. Our team have listed the best deals on MH-approved products below – and, as ever, you can rest assured that if it's not a genuine deal, or we find a product cheaper elsewhere, you simply won't find it on this page.
Why Trust Us?
Our team has over a decade of collective experience covering online shopping events, including Prime Day. When compiling our deals pages, we spend time checking and verifying hundreds of discounts before sharing the best with you. As with all of our shopping recommendations, we only highlight the products that we have personally tested, have been recommended by leading experts, or have extensively researched. We also regularly check the prices and stock of the deals we feature, so you know that you're getting the latest information.
Best Prime Headphone Deals
Was £169, now £125.40
SAVE £43.60
Was £349.99, now £159
SAVE £190.99
Was £199, now £99
SAVE £100
Was £79, now £46
SAVE £33
Was £169, now £134
SAVE £35
Was £299.95, now £179.95
SAVE £120
Was £89, now £49
SAVE £40
Was £29.99, now £19.94
SAVE £10
Was £29.99, now £19.99
SAVE £10
Was £89.99, now £56.99
SAVE £34
Was £79.99, now £40.59
SAVE £39.40
Was £178.98, now £139.79
SAVE £39.19
If you're in the market for a new pair of running or workout headphones, a handful of our favourite tried and tested pairs are on sale this Prime Day.
For just £159, you can pick up the Beats Studio Pro, while our top-rated in-ear pair, the Bose QuietComfort Ultra are reduced by 40%.
Looking for something you can wear day-to-day and during workouts? You can't go wrong with the Apple AirPods 4 with active noise cancellation, which are £44 off, at £125.
Best Prime Smartwatch Deals
Was £639, now £287
SAVE £82
Was £529.99, now £315.02
SAVE 214.97
Was £229, now £189
SAVE £40
Was £139.99, now £89
SAVE £50.99
Was £369.99, now £247.86
SAVE £122.13
Was £229.99, now £161.48
SAVE £68.51
WAs £179.99, now £115.89
SAVE £64.10
Was £149.99, now £94.99
SAVE £44
Was £126.99, now £107.94
SAVE £19
This month's Prime Day sale has brought with it some competitive smartwatch deals. The Garmin fēnix E has a huge 40% discount, plus you can pick up the Apple Watch Series 11 for £287, and the Fitbit Charge 6 for just £89.
Prefer something screenless? The Whoop 5 Peak is down to £189.
Best Prime Day Technology Deals
Was £1199.00, now £919
SAVE £280
Was £99, now £84.55
SAVE £14.45
Was £1199, now £1000
SAVE £199
Was £349, now £232
SAVE £117
Was £329, now £263.20
SAVE £65.80
Was £299.00, now £209.30
SAVE £89.70
Was £476, now £379
SAVE £97
Was £169.99, now £99.99
SAVE £70
Was £149.99, now £89
SAVE £60.99
Was £100 now £37.99
SAVE £62.01
Was £175 now £59.99
SAVE £115
Was £549.99 now £198.99
SAVE £351
The best smart ring deal this Prime Day sale is the Oura Ring 4, which is sporting the largest discount we've ever seen, with 34% off.
If you're looking for a new smartphone, there are a few deals from Apple, but none beat the 23% discount on the iPhone Air 512 GB.
Best Prime Fitness Deals
Was £1599, now £1073.99
SAVE £525
Was £1299, now £949.00
SAVE £350
Was £299.99, now £167.99
SAVE £132
Was £79.99, now £59.95
SAVE £20.04
Was £399, now £319
SAVE £80
Was £599, now £499
SAVE £100
Was £249, now £199
SAVE £50
Was £79.99, now £55.99
SAVE £24
Was £269.99, now £189.96
SAVE £80.03
Was £169.99, now £109.70
SAVE £60.29
There are some big savings to be had on high-ticket home gym equipment this Prime Day. Take 33% off the Peloton Cross Training Bike, down to £1,073.99.
Some of our top-rated massage guns are also on offer, including the Theragun Prime Plus, which has a 20% discount, and the Theragun Pro Plus, which is £100 cheaper for the sale.
Best Prime Sports Nutrition Deals
Was £40, now £24.70
SAVE £15.30
Was £27.89, now £22.49
SAVE £5.40
Was £19.99, now £13.99
SAVE £6
Was £16.99, now £12.81
SAVE £4.18
Was £27.99, now £22.89
SAVE £5.10
Warrior Creatine Plus Electrolytes
Was £19.99, now £15.89
SAVE £4.10
Was £25, now £21.25
SAVE £3.75
Was £34.99, now £25.99
SAVE £9
Was £19.99, now £14.99
SAVE £5
Our testers praised Protein Work's Creatine Monohydrate Power for its neutral taste and great mixability – pick up a 83-serving bag for just £7.99.
If you're not a fan of milkshake-like protein powder, a tub of Myprotein's fruity Peach Tea flavoured clear whey is 26% off.
Best Prime Men's Shaver Deals
Was £669.99, now £279.99
SAVE £390
Was £139.99, now £84.99
SAVE £55
Was £64.99, now £39.99
SAVE £25
Was £99.99, now £59.99
SAVE £40
Was £699.99, now £214.97
SAVE £485
Was £59.99, now £34.99
SAVE £25
Was £109.99, now £74.99
SAVE £35
Was £94.99, now £59.99
SAVE £35
Was £98.99, now £74.25
SAVE £24.74
Was £110, now £82.50
SAVE £27.50
Was £110, now £82.50
SAVE £27.50
Was £45, now £23.97
SAVE £21.03
If you're looking for a new beard trimmer or electric shaver, you're spoilt for choice this Prime Day. There's plenty of recommendable deals but the pick of the bunch is the Braun Series 9 Pro+, our top-rated electric shaver, which is 58% off it's original asking price.
For something a little more versatile, consider the Philips OneBlade 360 Pro, which we've featured in both our electric shavers and beard trimmer round-ups, thanks to its ability to clean shave and trim beard hair – now £74.99, it's joint-lowest ever price.
Amazon Prime Day FAQs
What Is Prime Big Deal Days?
Prime Day is Amazon's biggest shopping event outside of Black Friday. Promising discounts across more than 35 categories, it's set to be one of the biggest Amazon sales ever.
This year's Prime Big Deal Days will run for four days, with offers expected on Amazon products like Echo smart speakers, Kindles and Fire Sticks, plus heaps more deals across consumer tech, household essentials, health and fitness products, men's grooming, and more.
When is Prime Day?
This year's event began at 12:01 AM on Tuesday 23 June and will end at midnight on Friday 26 June, which gives you four full days window to make use of the deals.
Is Prime Day Exclusive to Prime Members?
To participate in Amazon's Prime Day sale, you'll need a Prime membership. On top of unlocking the event's deals and discounts, having a Prime membership also gives you access to Amazon's other member-exclusive events and offers during Prime Day and Black Friday, plus heaps more benefits, including:
- Unlimited one-day delivery at no additional cost.
- Same day delivery available at no extra cost in selected postcodes.
- 30-minute early access to Lightning Deals during sales events.
- Access to Prime Video where you can stream thousands of movies and TV shows.
- Access to Amazon Prime Music, with over 100 million songs.
How to Find Prime Big Deal Day Deals
Using the CamelCamelCamel web plug-in, you can view the entire price history of each product to see whether it's been cheaper at any other time. It's not perfect, but it should give you a good indication of a deal's authenticity.
Amazon has also rolled out its own price history feature, but it's not available across all products.
You should always check other sites where a product you like is stocked too. If it's cheaper or just as cheap elsewhere, it may not be a genuine deal.
We'll be keeping a close eye on the best deals throughout the sale, covering the best offers across the following topics and be here to guide you towards the discounts worthy of your time.
Is Prime Day a Good Time to Shop?
In a word: yes. If you’ve been eyeing up a new smartwatch, electric shaver or pair of noise-cancelling headphones, Amazons's Prime Day sale is one of the best times of the year to pull the trigger. Amazon’s mega sales event rivals Black Friday for the depth and variety of deals, with thousands of tech, grooming and fitness essentials heavily discounted.
But here’s the kicker: it pays to be prepared. Like Black Friday, the Prime Day sale moves fast, and the best offers often sell out within hours. That means it’s smart to make a list of what you actually need (or want) in advance. Otherwise, the algorithm-fuelled temptation of impulse buys can hit hard.
Prime Day is also a top time to invest in big-ticket items that rarely go on sale. Think: adjustable dumbbells, massage guns, wearable tech or smart kitchen gear to help you eat cleaner and train harder.
Luke Chamberlain is the ecommerce editor for Men’s Health UK where he compiles expert-led buying guides and in-depth product reviews across gym wear, fitness tech, supplements, and grooming. Responsible for testing everything from the latest gym headphones to the best beard trimmers, Luke also enlists the help of leading health and wellness experts to help readers make informed choices when shopping online. He also covers major sales events for Men’s Health, including Black Friday and Amazon Prime Day, scouting and verifying hundreds of discounts in order to recommend only the most genuine deals on offer. A magazine journalism graduate from the University of Sheffield in 2018, Luke has also worked as assistant editor for Outdoor Swimmer magazine and as an ecommerce writer for The Recommended. When he’s not testing the latest health and fitness products, he’s busy plotting routes for his next trail run or gravel ride out of London. Follow Luke on Instagram at @lukeochamb
