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WHAT MAKES AN influencer? Tons of followers. What makes a Men’s Health-approved Influencer? The bar is way higher. We scoured social media for accounts that provide strong amounts of three key factors: information, inspiration, and instruction. Do followers help? Of course. And degrees (M.D., Ph.D., etc.) and certifications (C.S.C.S., R.D., etc.) were highly valued, but in topic areas where they aren’t common, sheer experience counted too. As does the message, which had to be uplifting, not competitive or shaming. And their advice had to feel safe and practical and of course fun and useful.

The staff of Men's Health, with additional guidance from the doctors, trainers, and researchers on our advisor board, scoured social media for influencers actually worth the follow and picked the top ten in key categories like strength and fitness, food and nutrition, health, mental health, sex and relationships and life. To gain a deeper understanding of how pervasive the impact of human—and AI—influence and the risks and benefits of living in an influencer's world— read Taylor Lorenz's story We've Hit Peak Influence. Now what?

JUMP TO EACH SECTION:

Strength & Fitness | Food & Nutrition | Health
Mental Health | Life | Sex & Relationships


strength and fitness

food and nutrition

health

mental health

life

sex and relationships

Editor’s note: A previous version of this article included influencer Darius Williams. Due to allegations of business malpractice (that he has previously denied), we have removed him from this list.

This article originally appeared in the July/August issue of Men's Health.